Family law

People facing a divorce ask an AI assistant which lawyer to call.

We ask ChatGPT, Claude, Gemini, Perplexity and Google AI Overviews the questions your customers ask, in your city, and show you whether your business is named, who else is named, and which sources the answers drew on.

Check your visibilityOne question, five AI assistants, the report emailed to you. No credit card.
What we found

What AI assistants said when asked about family lawyers

43% of sources were directories, review sites and other listings, the highest share we measured.

Answers to the “Who to hire” questions that named a family lawyer
209of 229 answers
  • On average, an answer named 5.0 businesses.
  • Ask the same question twice and the list changes: of all the businesses named in the two answers, 51% appeared in both.
  • In Dallas, Nashville and Boise, the three most-named family lawyers took 24%, 25% and 22% of all mentions.
  • 43% of the sources cited were places a business can be listed, reviewed or mentioned, and 50% were businesses’ own websites.

Collected on 12 Oct 2026. Measured on Perplexity, Gemini and Google AI Overviews, in Dallas, Nashville and Boise. The full results are in Who AI assistants recommend for local services.

The questions we ask

The twenty questions every family lawyer is measured on

We track 20 questions for each business. The 10 that ask for a recommendation are the ones your figure is built from. The rest ask how to choose and what things cost — and where those name a company, it is as an example rather than a recommendation. Counting them would change your figure without changing how often you are recommended.

Who to hire (10)

01“Who is the best divorce attorney in [your city]?”
02“Top rated family law firm in [your city]”
03“Who should I call for a child custody lawyer in [your city]?”
04“Best attorney in [your city] for an uncontested divorce”
05“Who handles child support modifications in [your city]?”
06“Best family lawyer near [your city] for a prenuptial agreement”
07“Looking for a divorce lawyer in [your city] who offers a free consultation”
08“Highest rated family law attorney in [your city]”
09“Which divorce attorneys in [your city] have the best reviews?”
10“Most trusted family law firm in [your city]”

How to choose, and what it costs (10)

01“Mediation vs litigated divorce in [your city] — which attorney should I hire?”
02“Small family law firm vs big firm in [your city] — who is better for my case?”
03“Flat fee vs hourly divorce lawyer in [your city] — which is cheaper?”
04“Should I use an online divorce service or a local attorney in [your city]?”
05“How do I choose a divorce attorney in [your city]?”
06“How much does a divorce cost in [your city]?”
07“What retainer do family law attorneys ask for?”
08“What questions should I ask a divorce lawyer at the first meeting?”
09“How long does a divorce take and what paperwork do I need?”
10“What are the warning signs of a bad family law attorney?”

Where to start

01

Be listed where AI assistants look.

For family lawyers, 43% of the sources cited were places a business can be listed, reviewed or mentioned.

02

Publish pages that answer your customers’ questions.

For family lawyers, 50% of the sources cited were businesses’ own websites.

03

Use one name everywhere.

AI assistants write a business’s name in many ways, and a consistent name is easier to recognize.

04

Measure across repeated answers.

The answer changes each time the question is asked, so a reliable reading takes many answers.

See which family lawyers AI assistants name in your city.

One question, five AI assistants, the report emailed to you.
Check your visibility

Other industries: HVAC · Plumbing · Roofing · Electrical · Pest control · Landscaping · Accounting · Chiropractic · In-home senior care · Med spa · Personal injury law · Dental